01 / GOAL
The starting point
A catalog needs to balance imagery, information and navigation. The challenge was to help people compare properties without overwhelming each page with data.
Web catalog / Real estate
A sample real estate website for exploring properties, viewing details and saving favorites. The brand and inventory are illustrative.
01 / GOAL
A catalog needs to balance imagery, information and navigation. The challenge was to help people compare properties without overwhelming each page with data.
02 / SOLUTION
I separated the catalog from property detail pages and organized filters around search decisions. Area pages and guides support the journey.
03 / EXPERIENCE
04 / TAKEAWAY
Clear hierarchy helps people compare options. Separating general information from details makes a catalog easier to browse.